Friday, December 16, 2005

Radio Waves

A couple of thoughts this morning on classical music on the nation's airwaves. I often wonder if the "classical music is dying" routine doesn't amount to a certain self-fulfilling prophecy. But first this.

Playbill Arts recently ran a bit on classical music on the radio titled " Who Knew? Classical Music Can Be Good for Ratings" on the effect of dropping classical programming at WETA in Washington D.C.. . The last paragraph caught my eye:

"a greater range of ages are now tuning in, citing ratings showing that the percentage of WETA's audience in the 65-74 age bracket has dropped from 16 percent to 11 percent in the past year, while those aged 25-34 rose from 10 percent to 13 percent."

Is that really good news? What's gained might be a loss. I wonder.

And in Boston the three B.'s (Bach, Beethoven, and Brahms) are likely to be knocked off the airwaves by country music. WCRB has been sold. Two stories to read this earlier one, speculating on the likely purchase coming down to two buyers Greater Media and Clear Channel:

"...that leaves Greater Media and Clear Channel. Interesting that McCord once ran Greater Media.Both operators have their reasons to buy, but neither of them necessarily include a proclivity for Schumann and Schubert."

And it's now reported that:

" certainly seems that we’re going to hear country on (WCRB),” said Scott Fybush, editor of the online newsletter NorthEast Radio Watch. “That’s the most logical thing for them to do.”

I'm inclinced to agree with the head of Marlin Broadcasting: "
“To be a genuine world-class city, not to have a full-time commercial classic music station is kind of embarrassing.."

It isn't just "kind of" it is.

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